Black Equity & Excellence Promotional Resources

In all materials, describe your funding as a Black Equity & Excellence grant from the Central New York Community Foundation.

Promote your project with a news release to the local media. Here is a sample press release to help you get started. If you’re inviting the media out to cover your project or event, invite us too by sending the information to info@cnycf.org.

Please use the following description of the Community Foundation in press releases and other write-ups about topics pertaining to our work.

The Central New York Community Foundation is a public charity established in 1927 that receives contributions from donors, manages them to grow over time and then distributes funding to local charities to help them thrive. It is the largest charitable foundation in Central New York with assets of more than $366 million and has invested more than $230 million in community improvement projects since its inception. As a grantmaker, civic leader, convener and sponsor of strategic initiatives, the Community Foundation strives to strengthen local nonprofits, encourage better understanding of the region and address the most critical issues of our time. cnycf.org

Spread the word about your project through social media channels such as Facebook, YouTube, Instagram and Twitter. You can tag the Community Foundation (@CNYCF) on Facebook, YouTube, Instagram and Twitter.

Sample Social Media Posts

Include photos when possible.

Facebook

When a grant is awarded:

“Thank you to @CNYCF for supporting [INSERT ORGANIZATION] with a Black Equity & Excellence grant to [INSERT SPECIFICS OF PROJECT.] Partnerships with supporters like you help us [INSERT APPROPRIATE PHRASE OF DETAIL i.e. achieve our goals, feed XXX children, build XXXX, etc.]

When project is launched (with picture or video):

We just [opened, fed, built, launched, whatever the details of project] thanks to a @CNYCF Black Equity & Excellence grant, which made this possible. [details of how this project expands your organization’s impact].

Twitter

When the grant is awarded:

“Thank you @CNYCF for supporting [INSERT ORGANIZATION] with a Black Equity & Excellence grant, which will help us [INSERT DESCRIPTION].

When project is launched (with picture or video):

We just [opened, fed, built, launched, short details of project]. Thanks @CNYCF for the Black Equity & Excellence grant that made it possible!

You are welcome and encouraged to use our logo on any collateral materials about your project, including websites, email blasts, brochures, and posters. You can download our logo here.

We often feature stories of our grantees through our social media, website, newsletters and annual report. If you have a story or photos that you would like to share about your grant, please contact Juliet Maloff, Communications Officer.

Contact us at any time for questions and guidance.

Katrina Crocker, Vice President, Communications

Juliet Maloff, Communications Officer